Display Campaign

In this category we are looking for the excellent use of display campaign to achieve the client end result/ROI

₹ 18000
Mobile In-app Advertising

In this category, we are looking for the excellent use of mobile for in-app advertising campaign to promote another app, or any other product or service.

₹ 18000
Native Ad Campaign

In this category, we are looking for the excellent use of native advertising, deploying the most effective native creative that delivers the best results and above all successfully integrated into the editorial content

₹ 18000
Social Media Campaign

In this category we are looking for the excellent use of social media as part of its execution, either via a straight social advertising campaign or by tapping into social media in other ways to give the campaign a viral kick and tap into the power of social networks. (For both paid or earned media)

₹ 18000
Search Media Campaign

In this category, we are looking for the campaign that best harnesses the power of mobile search. Judges will look closely at not just the results, but also at the campaign's content and context - are searchers seeing what they want and when they want it?

₹ 18000
Data-Driven TV Campaign

In this category we are looking for nominees that have identified, targeted and purchased an audience on linear TV or over-the-top, including connected TV campaigns. Innovation in targeting, planning, interactivity or measurement are all considered

₹ 18000
Mobile In-app Install Campaign

In this category, we are looking for campaigns which performed the best in driving app downloads

₹ 18000
Use of Video

In this category, we are looking for the excellent use of video. Key criteria here will be the volume and length of views and the results of any call to action at the end of the video.

₹ 18000
Best Programmatic Out-Of-Home Activation

In this category we are looking for campaigns or strategy that emplifies the success and innovation in OOH marketing - using programmatic as a tool (Digital Signage to Location Data)

₹ 18000
Innovation in Audio Advertising

In this category we are looking for companies that have innovated their approach to audio, from buying to measurement to ad formats. (for eg: podcast, voice activated devices)

₹ 18000
Multichannel Marketing - Four Channels or more

In this category we are looking for integrated marketing campaign which makes best use of every channel available and has followed the best pratice in real channel integration

₹ 18000
Use of Branded Content - Agency\Publisher

In this category we are looking for best use of branded content by an agency\publisher to achieve the desired client/brand result

₹ 18000
Publisher First-Party Data Platform

In this category we are looking how publisher are using their First Party data to generate insights for clients , target and measure results. This award recognices the excellence in a Publisher first party data platform

₹ 18000
In Mobile App Monetization

In this category we are looking for mobile app marketers who has an excellent user base which also is growing and finally making it profitable too

₹ 18000
Best Chatbot Solution

In this category we are looking Chatbots that helps organisation of all sizes to provide better service to their customers and automating processes

₹ 18000
Excellence in Measurement or Analytics Capability

In this category we are looking for the best measurement and analytics that balance the client demands by taking into account the evolving identity landscape, deliver meaningful insights and meet the business need

₹ 18000
Excellent Publisher-Side Data Platform

In this category we are looking for tech that provide publisher an accessible and easy-to-set-up platform , looking to automate their ad sales with all the benefits that come with it and boost their revenue

₹ 18000
Best Early Stage Technology Company

In this category we are looking for the most innovative technology firm. The firm should be incorporated less than 5 years ago

₹ 18000
Best Video Technology For Media Suppliers

In this category we are looking at the companies that enable video services to deliver great content to consumers reliably at the highest possible quality on every device and generate revenue from it. 

₹ 18000
Innovative AI Solution

In this category we are looking for the ability to bring innovative and path breaking to its users thru AI

₹ 18000
Best Use of AI

In this category we are looking for project development thru self learning systems that has changed or made an impact in customers life.

₹ 18000
Use of Conversational AI

The user are moving fast to speech based AI. These systems, which can engage with users like a human to capture context and accomplish tasks. Accomplish data entry, answer questions, fix appointments, manipulate data and much more

₹ 18000
Innovation in Creative Content Generation

This award category recognizes the exceptional application of text/image-based generative AI solutions in the field of creative content generation. These innovative solutions inspire writers, designers, and marketers, enabling them to overcome creative challenges, generate unique ideas, and produce personalized content at scale.

₹ 18000
Overall Use Of Programmatic In A Marketing Campaign

In this category we are looking for campaigns that applied programmatic concepts and techniques in unique ways, from their planning to execution, optimization, identity and measurement.

₹ 18000
Best Programmatic Out-Of-Home Activation

In this category we are looking for campaigns or strategy that emplifies the success and innovation in OOH marketing - using programmatic as a tool (Digital Signage to Location Data)

₹ 18000
Best Use of Data - Agency\Publisher

In this category we are looking how agency\publisher has used the Data to plan, measure, personalize and integrate

₹ 18000
Publisher First-Party Data Platform

In this category we are looking how publisher are using their First Party data to generate insights for clients , target and measure results. This award recognices the excellence in a Publisher first party data platform

₹ 18000
Best Use Of Technology - Agency\Publisher

In this category we are looking for Agencies\Publishers that have a deep understanding of the platforms and how they leverage these platform for their clients' specific needs and get the best results.

₹ 18000
Emerging Technology in AI

In this category we are looking for the best of techniques or solutions that has been worked upon or developed that can change the world. The challenges and the strategy that been used to overcome.

₹ 18000
Most Effective Retargeting Campaign

In this category we are looking for situations that happen to be opportunities to re-engage visitors and get them back to making a purchase, signing up for a demo, or whatever the end goal may be.

₹ 18000
Best Use of Data and Insights

In this category we are looking for Data insights that has deep understanding of organization gains from analyzing information on a particular issue. This deep understanding helps organizations make better decisions than by relying on gut instinct.

₹ 18000
Best Use of Data and Creativity

In this category we are looking how to use data to provide insight, to validate a creative idea, to measure the impact of the work done, to optimize for even greater results, and to learn and build greater intelligence.

₹ 18000
Best Use of Data for IoT or IoT Applications

In this category we are looking for situations wherein IoT is interrelated computer devices that are provided with unique identifiers (UIDs) and the ability to transfer data over a network without requiring human-to-human or human-to-computer interaction

₹ 18000
Best Data-Driven User Acquisition Strategy

Recognizing the most effective and innovative strategy that utilizes data analysis and insights to acquire new users for a product or service.

₹ 18000
Best Data-Driven Attribution Campaign

Highlighting the campaign that effectively utilizes data analytics and attribution models to measure the impact of online marketing efforts on offline conversions.

₹ 18000
Best Event-specific Mobile Ad Campaign

Recognizing the most creative and effective mobile ad campaign tailored for a specific occasion or event. (Mobile\Desktop Or combination for both)

₹ 18000
Best Interactive Mobile Campaign

Recognizing the most engaging and interactive mobile campaign that effectively captures the audience's attention and encourages sharing. (Mobile\Desktop Or combination for both)

₹ 18000
Excellence in User-Generated Content Utilization

This category honors the outstanding utilization of user-generated content (UGC) in various domains. Leveraging the power of UGC, winners of this award have demonstrated innovative strategies and technologies to effectively curate, analyze, and harness user-generated content for meaningful purposes, such as marketing, product development, community engagement, and content creation. Their exemplary use of UGC has not only enhanced user experiences but also fostered collaboration and built authentic connections with their audience.

₹ 18000
Excellence in Omni-Channel Marketing

₹ 18000
Best Programmatic-Capabilities By An Agency

This award recognizes agencies who have demonstrated programmatic excellence through proper planning, optimizing, identifying, targeting and measurement. These agencies aim is to get the best ROI for their clients

₹ 0
Best Use Of Technology By an Agency

This award recognises Agencies who have either demonstrated great understanding and ability to work with top tech platforms. This could also be an In house tech platform that helps them to identify, plan, purchase the desired media and finally measure the same

₹ 0
Best AI Startup

In this category we are looking for Startup (less than five years) that is developing an AI solution to sell, or which relies on AI technology for the services or solutions it sells.

₹ 0
Media Agency of the Year (Large)

This award recognises media Agencies that has showcased clear objective of the team as well as the client requirement, objectives and KPI, the campaigns carried out, the challenges faced and the result achieved, team strength, turnover etc… The participating agency can either be an independent agency or part of a network. The eligibility for the agency – Turn over INR 250 Crores plus or has an employee strength of 350 plus people

₹ 0
Media Agency of the Year (Mid Size)

This award recognises media Agencies that has showcased clear objective of the team as well as the client requirement, objectives and KPI, the campaigns carried out, the challenges faced and the result achieved, team strength, turnover etc… The participating agency can either be an independent agency or part of a network. The eligibility -- Turn over between INR 50 crores & INR 250 Crores and has a employee strength of 100 to 349 people

₹ 0
Media Agency of the Year (Small)

This award recognises media Agencies that has showcased clear objective of the team as well as the client requirement, objectives and KPI, the campaigns carried out, the challenges faced and the result achieved, team strength, turnover etc… The participating agency can either be an independent agency or part of a network. The eligibility -- Small Agency -- Turn over upto INR 50 crores and has employee strength of less than 100 people

₹ 0
Media Planner of the Year

This award recognises media planners from agency and brands who has successfully designed and executed media plans through various campaigns for their client and achieving the said KPI.

₹ 0
Agency Head of the Year

This award recognises the Agency head who has successfully executed and overseen the plan and has delivered the measurable result. He/She should also have helped in the business growth, market reach and not only carry out innovative ideas to bring together business and marketing goals of the organization

₹ 0
Digital Agency of the Year

This category is open to entries from agencies that specialises in all kinds of advertising and development in digital media. The aim of the award is to reward the agency that not only triumphs in terms of the great work it produces, but also its reputation with clients and innovative approaches.

₹ 0
Publisher of the year

This category recognizes outstanding achievements and excellence in the publishing industry. This category aims to identify and honor the publisher that has demonstrated remarkable performance, innovation, and impact within the specified time period.

₹ 0

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